One branded store for the people you work with. Employees spend credit you give them. Clients and candidates get a gift link and pick for themselves.
Every item is made on demand, usually near the person receiving it. Over 90% of orders ship within their own country. No warehouse, no minimums, no box of leftover mediums.
Northwind is made up, but the jobs are real. Here is a week of swag at a company with people in 14 countries. Four people tell it from their own screens.
Hanna, Head of People
Tomás starts Monday in São Paulo. Hanna used to guess his size, pack a box and pay to ship it across a border. Now his account exists before his first day, with credit to spend on what he wants.
The automatic parts are on the Enterprise plan and connect through your identity provider or HR system. More on allowances and budgets in store credits.
Marco, Sales lead
Dana at a client just signed. Marco wants to say thanks without an awkward email about sizes and home addresses. He creates a gift link with three items and sends it from his own inbox.
Dana needs no account. She picks one item, chooses her size and types her own address.
Marco pays only when Dana claims the gift, from his store credit first and then his saved card. He gets a “Gift redeemed” email with the invoice. Dana gets the tracking email.
Marco is a store admin, so he can gift from a client range kept in a category only admins see. Employees never shop it. Pick-one-of-six gifts and bulk campaigns are on the swag gifting page.
Aiko, Events
Last year Aiko shipped boxes of hoodies to the venue, and half the larges went home again. This year nothing is made until someone picks it.
Each guest gets a printed QR card worth $30 in credit, good for one claim. People choose their size after the event and it ships home. We set the cards up with you.
Aiko uploads a spreadsheet of the 42 remote people. Each gets their own gift link in a branded email, after she sends herself a test. The recipients export shows who claimed, what shipped and the tracking.
Tomás, new hire in São Paulo
Tomás has $75 of welcome credit and no idea what a swag store is. Here is his first order, from the welcome screen to the tracking email.
A welcome screen asks once. Then the store shows what can be delivered to Brazil.
Size guides switch between cm and inches. His $75 credit is ticked at checkout.
The address search runs on our own map server. His CPF is checked as he types.
Someone on our team approves every order before it goes to production.
The tracking email goes to Tomás directly. Hanna doesn’t forward anything.
Not made up
Cloudbeds started with a yearly swag drop paid in store credit. Then came new-hire gifts, recognition, event swag and client gifts, all from the same store.
Behind every story above is the same network: a curated group of approved on-demand manufacturers with 18+ fulfillment centers. Each item is made after it is ordered, near the recipient wherever that product has a local maker.
Each product shows only in the countries it can be delivered to. A short trip means lower shipping costs and far fewer customs fees. When there is no facility nearby, the parcel crosses a border like any other.
Of orders ship within the recipient’s country. Every yellow square is a parcel that never meets a customs desk.
On-demand production has its own failure points. Here is what happens at each one, and who handles it.
Full wording in the Swag Guarantee section of our terms.
It leaves the store on its own. The product stays, that variant can’t be picked, and checkout refuses it.
Checkout quotes again and shows the new figure first. Nobody is charged a price they didn’t see.
It’s flagged while it’s typed, in countries with a check-digit rule like Brazil, Mexico and South Africa.
It splits into parts. Each part is checked on its own and ships as soon as it’s ready.
Removing them returns the unspent credit to an admin. On Enterprise, deactivating them in your identity provider does it for you.
The catalog runs from budget basics to YETI, The North Face, Carhartt, Nike and Stanley/Stella. Admins add, hide and arrange products themselves in edit mode.
Colors and fonts are yours to change in the store settings. We upload your logos and connect your own domain. Design work is free, however often you change your range.
Categories are free-form. Make one for new hires or the offsite, and keep client gifts visible to admins only.
Browse the catalogBefore Hanna’s store went live, Northwind’s IT team sent a questionnaire. Many answers were already public on our trust center, with the privacy policy, sub-processors and DPA. Where the answer is no, we say no.
Your IT admin sets up SAML and rotates its certificate on their own. Every store has a public status page, fed by an external monitor.
The details are on our security page and the trust center. Setup guides cover Okta, Microsoft Entra ID, Google Workspace and the rest.
A flat subscription, plus the swag and shipping people order. That’s the whole bill.
Professional is $399 a month, or $3,990 a year. Enterprise is $699 a month, or $6,990 a year. It adds the automation in Hanna’s story: SCIM on- and offboarding, welcome credit, monthly budgets and an HR feed.
Swag is paid when someone orders it, from credit you funded or their own card. Shipping is quoted at checkout, and the charge matches the figure on screen.
Compare plans| Feature | Jaapi | Most others |
|---|---|---|
| Order minimums | None. One hoodie is an order | Bulk runs, often with per-product minimums |
| Where it’s made | 18+ facilities, near the recipient | One warehouse, shipped abroad |
| Setup fees | None | Common. One we compared charges $2,500 to set up warehousing |
| Contract length | Monthly or yearly | Annual contracts are common |
| Admins and users | Unlimited | Often priced per seat |
| New designs | Unlimited, logo setup free | A new design means a new run |
That's the short version. For the receipts, see our detailed side-by-side comparisons with SwagUp, Swag.com, Sendoso, Postal, and more. The $2,500 setup fee is from our Kotis Design comparison.
Allowances, monthly budgets and one-submit credit drops.
Gift links and campaigns for anyone, paid only when claimed.
Every country we make in, and how each order travels.
Setup guides for your identity provider and HR system.
Browse the 8,000+ products your store can carry.
From $399 a month. Unlimited users and admins.
Jaapi has transformed how we distribute swag to our global team. Before Jaapi, a tedious, challenging process of individual merch requests combined with shipping costs and customs fees were major obstacles for our employees around the world. Now, everyone can easily order a wide variety of merchandise locally. This service has not only simplified logistics but also allows us to offer a large variety of items we couldn't previously offer since there is no stock required.
We set up a store with your branding and a product range from our catalog. Then you invite your team. When someone orders, a person on our team checks the order. An approved manufacturer near the recipient makes it and ships it. Over 90% of orders ship within the recipient’s country. People pay with store credit you give them, through a gift link, or by card.
Most swag providers print in bulk and ship everything from one warehouse. We make each item when it’s ordered, near the person receiving it. Most parcels never cross a border, so there are far fewer customs fees. Making to order means no stock to store and no minimums.
No. We only produce items when they’re ordered, so there’s nothing to store and nothing to write off. Your budget goes toward swag your team actually picked, not shelf space.
Two ways, and you can mix them. Store credit puts money in each employee’s wallet to spend on anything in your store. On the Enterprise plan, monthly budgets can top it up on the 1st. Gift links offer a short list you pick, and you pay only when someone claims one. Credit suits ongoing perks. Gift links suit clients, candidates and one-off thank-yous.
Yes. On the Enterprise plan, Okta, Microsoft Entra ID, Rippling, OneLogin and JumpCloud create and remove store accounts through SCIM 2.0. New hires can start with a welcome credit. A scheduled report from HR systems like BambooHR, Workday, HiBob, Personio or Deel can do the same. We set that up with you. Sign-in works with an email link, Google, Microsoft or SAML 2.0 on every plan.
Yes. Your colors and fonts, your logo (we upload it for you), your own domain and your own FAQ. Categories are free-form, so a “New hires” or “Offsite” collection takes a minute. A category can also be limited to admins. Employees in different countries see the products that can be delivered to them.
No. One person can order one hoodie in their own size. Nothing is made until someone orders it.
Typically 4-8 business days. Most items are made in the recipient’s own country, so most parcels skip customs entirely. Each order confirmation and tracking email goes straight to the person receiving it.
Most won’t, because over 90% of orders never leave the recipient’s country. Some countries need a customs tax ID, such as Brazil or Mexico. Checkout checks the ID while it’s typed, so a parcel isn’t held for a typo. Customs holds are excluded from the Swag Guarantee.
Our Swag Guarantee covers it. Send a photo of a faulty item within 25 days of receiving it. If a parcel never arrives, tell us within 25 days of the tracking email. Either way, we refund or reship it. Items are made to order, so there are no returns for a wrong size.
